Question bank

4,310 interview questions, answered.

Reference answers, what the interviewer is really testing, how it is graded, and the follow-ups that come next.

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360 questions

  1. 97How would you improve new merchant sign-ups?MediumDataProduct· Shopify
  2. 98Name a product that has poor accessibility. How would you improve it and measure the success?MediumDataProduct· Google
  3. 99How would you improve retention on LinkedIn?MediumDataProduct· Walmart Labs
  4. 100What is your favorite product and why? How would you improve it? What considerations and metrics would be involved in rolling out these improvements?MediumDataProduct· eBay, Google
  5. 101You're a PM in the Onboarding team. You have to increase the conversion of the onboarding funnel by 15% in 3 months.MediumDataBehavioral· Revolut
  6. 102How would you increase user engagement as a PM for Spotify?MediumDataProduct· DoorDash, Spotify
  7. 103You're a PM for Instagram Reels. Would you prefer having 100 reels with 1M views each or 1M reels with 100 views each, and why?MediumDataProduct· Meta
  8. 104As a PM for Instagram Shops, how would you increase the number of transactions?MediumDataProduct· Meta
  9. 105Set goals and metrics for Instagram Store. What if purchases increase but engagement drops in other app areas?MediumDataProduct· Meta
  10. 106Determine if we should launch a feature of Instagram Store that allows purchases without logging in.MediumDataBehavioral· Meta
  11. 107You're the PM for Instagram Stories and creation is down 5%. How would you diagnose this issue?MediumDataProduct· Meta
  12. 108As a PM for Instagram stories, how would you set the goal for the team?MediumDataProduct· Meta
  13. 109How would you determine the success of the blue check marks denoting Verified Users on Instagram?MediumData· IInstagram, Meta
  14. 110As the owner of a gas station observing a sudden surge in customers, reaching four times the usual capacity during peak times, how would you investigate, diagnose, and resolve this issue?MediumDataProduct· Google
  15. 111How would you investigate a 3% drop in CTR on Google Shopping placement?MediumDataProduct· Google
  16. 112Engagement in Facebook Groups dropped by 25%. How would you investigate?MediumDataProduct· Meta
  17. 113How would you investigate the 10% of inactive Netflix users?MediumDataProduct· Netflix
  18. 114Rider cancellations have increased by 5%. Investigate what happened.MediumDataProduct· Lyft
  19. 115If customer support tickets are increasing, how would you investigate and solve this issue?MediumDataProduct· Rippling
  20. 116Thumbtack revenues are down 5% in the last week. Find out what happened.MediumDataProduct· Thumbtack
  21. 117What are the key KPIs for an adtech platform and why?MediumData· Walmart Labs
  22. 118What are the key metrics for a food delivery app, particularly those indicating an oversupply or undersupply of restaurants and orders?MediumDataProduct· Lyft
  23. 119What are the key metrics you would use to measure the success of Google Sheets?MediumData· Google
  24. 120Which metrics are most important for photo sharing features on Facebook?MediumData· Meta