If Meta Pay did not exist, would you recommend that Meta develop its own payment solution internally or seek a partnership? Justify your decision.

I would recommend Meta develop its own payment solution internally. This approach offers greater strategic control, allowing Meta to deeply integrate payments into its existing platforms (Facebook, Instagram, WhatsApp) for a seamless user experience. It also enables direct access to valuable transaction data for personalization and business insights, and fosters innovation by allowing Meta to tailor features precisely to its user base and evolving business needs. While partnerships can offer speed, the long-term benefits of internal development in terms of control, data, and innovation outweigh the initial investment.