Lessons

1LLMs for PMs46 min read

What an LLM actually is — a probabilistic next-token predictor with finite working memory you rent by the token — with no math. Tokens, context, why output varies, what it can and cannot reliably do, and the interview questions that probe whether you treat it as a magic box.

  • →LLM Product Fundamentals
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2Prompting & context47 min read

Why prompting is context engineering, not magic words. The anatomy of a strong prompt, the failure modes of a weak one, few-shot vs instructions, structured output as a contract, and how a PM critiques and improves a prompt in a review — with the interview drills that test it.

  • →Prompt and Context Architecture
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3RAG vs fine-tuning vs API49 min read

The single most-tested AI-PM decision: prompt → RAG → fine-tune → custom, and the build-vs-buy call underneath it. What each approach actually changes, what it costs, when each wins, the named-company cases (Notion, Harvey, Bloomberg), and the decision tree interviewers want to hear.

  • →Model and Build Strategy
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4Agents & MCP for product48 min read

What an agent actually is versus a workflow, why Anthropic says use agents only when steps are unpredictable, how errors compound across multi-step tasks, where to put the human, and what MCP is — the integration standard you should ask vendors about. With the agency/reversibility/value-density decision tree interviewers test.

  • →Agents and MCP
  • →Capability-to-Feature Scoping
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5Cost, latency & routing economics49 min read

The economics an AI PM owns, not engineering: cost-per-task as the North Star, the output/input price asymmetry, real 2026 per-million-token numbers, why a routing cascade hits ~97% of frontier quality at ~24% of cost, the latency levers, and the debugging playbook when quality or cost regresses.

  • →AI Unit Economics
  • →Model and Build Strategy
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6Capstone: capability-to-feature map50 min read

Put it together: take a concrete product and map model capabilities to a feature set — choosing prompting/RAG/fine-tuning/agents per feature, scoping each by inputs/outputs/tasks/subjects, pricing it, designing for failure, and specifying the eval. The end-to-end artifact a senior AI PM produces.

  • →Capability-to-Feature Scoping
  • →Prompt and Context Architecture
  • →AI Unit Economics
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Skills in this course

  1. 01LLM Product FundamentalsExplain tokens, context, variability, and core model limits in product terms.
  2. 02Prompt and Context ArchitectureSpecify prompts, context, structured outputs, and failure handling as product behavior.
  3. 03Model and Build StrategyChoose prompt, RAG, fine-tune, API, or owned model based on the product gap.
  4. 04Agents and MCPChoose bounded workflows or agents and assess MCP integration value and risk.
  5. 05AI Unit EconomicsModel cost per completed task and use routing, caching, and output control.
  6. 06Capability-to-Feature ScopingMap model capabilities to bounded features, failure modes, and eval criteria.