Lessons

1Defining success for AI products46 min read

An AI feature is a distribution, not a binary — so “done” stops being a checkbox. The deterministic-to-distributional shift, eval-driven definitions of done written before code, the rule-based baseline test, and the “the model is 85% accurate — do you ship?” question that opens every AI PM case round.

  • →AI Success Criteria
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2Product KPIs + model-quality metrics47 min read

The metric stack — product/business outcomes on top, model-quality in the middle, system reliability at the base — plus the divergence alarm that catches a model silently degrading while your North Star climbs. With named-company stacks (GitHub Copilot/Accenture, Notion) and the metrics that mislead.

  • →Product and Model Metrics
  • →Quality and Safety Measurement
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3Offline, online & human evaluation48 min read

The three evaluation modalities and the right allocation between them, the offline regression / sampled-production / human-calibration split, LLM-as-judge as the only thing that scales — and its systematic traps (position bias, verbosity bias, self-preference) plus how elite teams calibrate it against human golden sets.

  • →Layered Evaluation
  • →Quality and Safety Measurement
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4Responsible AI & risk49 min read

The NIST AI RMF (GOVERN/MAP/MEASURE/MANAGE) and its GenAI profile as the spine, turning risk frameworks into launch artifacts, multi-layer guardrails (NeMo’s five rail types), and red-teaming a probabilistic product — with the convergent “Risk Report” every frontier lab now ships.

  • →Responsible AI Controls
  • →Quality and Safety Measurement
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5Launch gates & incident handling48 min read

Go/no-go gates with named owners and binary pass criteria, shadow → A/B → canary → full as the rollout order, the rehearsed rollback that is a P0 launch deliverable, AI-specific incident response (Gemini, Air Canada), and the four-family post-launch monitoring that catches drift.

  • →Launch and Incident Readiness
  • →AI Success Criteria
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6Capstone: eval suite + launch plan50 min read

The whole track becomes one deliverable: given an AI feature, write the eval suite AND the launch plan exactly as a PM case round expects — success criteria, the metric stack, the offline/online/human eval mix, the responsible-AI gates, and the rollout/rollback/incident plan, assembled into one defensible artifact you can whiteboard end to end.

  • →AI Success Criteria
  • →Layered Evaluation
  • →Launch and Incident Readiness
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Skills in this course

  1. 01AI Success CriteriaDefine measurable quality and failure thresholds before build and launch.
  2. 02Product and Model MetricsConnect product outcomes, model quality, and system reliability without hiding divergence.
  3. 03Quality and Safety MeasurementSet critical quality floors and safety limits for probabilistic behavior.
  4. 04Layered EvaluationCombine offline, sampled online, human, and calibrated model evaluation.
  5. 05Responsible AI ControlsTranslate risk and red-team findings into owners, controls, and launch evidence.
  6. 06Launch and Incident ReadinessUse staged rollout, reliability gates, rollback, and incident response.